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7 Days Filled With Opportunities Before December 25

December 17, 2009 Leave a comment Go to comments


It’s so important that you utilize the assets that you have on hand to take advantage of the opportunities and abilities that present themselves each and every day.  The holidays offer a variety of opportunities to do just that.   I think we all agree, holiday greetings and remembrances serve two purposes:

1. They let your clients know how much you appreciate them, and value your relationship with them.

2. It reminds them that your business is around, and how it can continue to be beneficial for them.

Listed here are options that require little or no financial outlay, and can be completed with minimal effort and prep time.

o    Sending greeting cards?  Include a coupon, timely hints and tips, or an easy holiday recipe, something that will bring personal value to your client.

Snack Recipe: Fast & Easy

1 (10 oz.) package dried fruit blend (blueberries, cherries, cranberries, raisins, etc.)

2 1/2 cups miniature pretzels

1 1/2 cup M&M’s Dark Chocolate candies

1 cup roasted, salted almonds

1/4 cup coarsely chopped crystallized ginger

Combine mixture.  Store in airtight container for up to 1 week.  Makes approximately 7 1/2 cups.  Hands on time:  5 minutes

o    If you haven’t sent out greeting cards, and there’s simply no time left in your December calendar, why not send out New Year’s greetings after the first of the year?

o    Host an open house.  Retail, service and professional businesses can easily host Holiday Meet & Greet events.   Tight on money this year?  Cookies and Apple Cider (warmed in the coffee machine) are inexpensive refreshments. Invite clients to stop by for FREE refreshments.  Place sale items or coupons in prominent positions at the entrance to the showroom, lobby or conference room.

o    Business is really slow?  Not a penny to spare?  Make phone calls!  Call your customers and thank them for their business.  Wish them Happy Holidays!  Offer to send them coupons or rebate certificates for purchases completed in the first quarter of 2010.

Categories: Customer Base, Marketing
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