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Brand new business? Perhaps your business is a bit slow right now…

December 16, 2009 Leave a comment

Get everything in  order so that when the New Year comes around you’re prepared to take it on!

o    Consult with your Accountant.  Is it better to increase expenses before Dec. 31, or hold off until after the first of the year?

o    Haven’t tackled Social Media yet? Sign up for LinkedIn and Facebook.  If you have the ability to serve customers nationally or internationally, start a Twitter account. Go to http://DaleLittle.com/articles for How To articles.

o    Use the Internet!!! Check out Free Trials for software.  Request free expert reviews of your web site or blog  http://webcontentnh.com Check out VistaPrint’s “Free” specials.

o    Do additional marketing to counter the dip in business.  Write and submit web press releases to online services:  http://www.rembrandtwrites.com/FreePressReleasePostingSites.htm update your blog daily, update all social media posts 5-7 times daily.  Send private messages of holiday greetings to your Facebook Friends, LinkedIn Connections and Group members.

o    Self-educate:  Use the Internet as a learning tool.  Check out free e-courses and business blogs (such as this one!).   Visit the library or your local bookstore for the latest How-to books in your field of expertise or on the various aspects of doing business.

o    Promote upcoming events and speaking engagements in January and February, offer them as great holiday gifts for “that someone special.”

o    Housekeeping: Reorganize files on your computer; gather receipts and other documents for tax preparation time; straighten up your office: drawers, closets and files; check on free software upgrades for your computer, and install them.

o    Re-evaluate your existing expense programs. Are you eligible for a more appropriate cell phone plan, perhaps for less money?  Are you eligible for a free equipment upgrade?  Compare all of your insurance rates.  Shop credit card, checking account, and investment account rates http://www.bankrate.com